If you own a company and are always looking for innovative ways to market it, have you looked into using Snapchat? If not, you should.
In fact, so many large and small companies now use Snapchat as a marketing tool, it is becoming one of the most popular ones to use and, if you do not, you really are allowing yourself to be behind your own competition.
How to use snapchat to market your company -- Many companies are using it to set up short, funny, interesting or just plain weird campaigns as, because it is not a permanent publishing platform, whatever they put on disappears in just a few minutes.
That means the platform is also vibrant, full of young people who tend to spend the most money, and is always a great place for innovation.
Starting a campaign on Snapchat -- Decide what kind of campaign you want to run for your company on Snapchat and come up with a time table.
How often will you post? What types of content will you put up there? Will you do photos or video as well? Will you use the GeoStickers feature, and other special features as well, or will you just stick to the basics?
Get your campaign organized and then stick to what you decide.
What to expect -- As Snapchat is a platform that is full of young people, you can expect a high engagement rate. You can also expect to have people private messaging you for additional information about your products, or with questions about your campaign.
In the ideal situation, you should also start to see your sales increase as more and more people share your Snapchats and start to tell their friends and family about your company and what you sell.